The Art of Staging: Why Staging Your Home Is Key to a Successful Sale
When you’re preparing to sell your home, every decision you make counts. From setting the right price to choosing the best real estate agent. Each step plays an important role in determining how quickly, and for how much, you’ll sell your property. One of the most effective strategies to maximize your home’s value and appeal is professional home staging.
Many sellers might not realize the huge impact staging can have. Lori Pederson Home, professional home stagers – the team I trust – have been involved in the successful sale of over 1,200 homes. This experience gives them a unique insight into what makes a home stand out in a crowded market.
Here’s their process and tips that will help get your home ready for sale.
Staging for Success
Home staging is more than just arranging furniture, it’s about presenting your home in a way that allows potential buyers to envision themselves living there. A professional stager understands buyer preferences, habits and how to create an inviting space to appeal to a wider market.
The Process
- The first step in staging your home is an in-home consultation. This meeting gives the stager a chance to walk through your property, assess its strengths and areas for improvement, and discuss your goals. This meeting ends with a detailed report – your checklist to get your house sold – outlining things from decluttering, to minor repairs, to rearranging furniture.
- The second stage is the preparatory phase, where the seller begins implementing the stager’s recommendations. Some of these tasks might range from pre-packing personal items, cleaning windows, and making necessary repairs. To get your home ready for staging, it’s important to depersonalize your space and remove family photos and everyday clutter.
- Once the prep work is complete, it’s time for the final stage. Staging or showcasing as it’s officially called. The stager will bring in furniture, accessories, and artwork to create a design that highlights your home’s best features. The goal is to create a welcoming, well-balanced space that will make buyers feel immediately at home.
Investing in home staging is one of the best ways to ensure that you unlock the maximum potential of your home. Buyers make up their minds about a property within seconds of stepping inside. If your home isn’t staged, it may lack the appeal it needs to stand out, resulting in longer days on market and potentially needing to lower your asking price. In a competitive market, staging gives you an advantage when selling your home.